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Google adwords is an advertising service offered by Google to its users allowing advertisers to display a copy of their product to web users. Optimising your online advertisement can be achieved by purchasing keywords from Google to enable clickable adverts to appear via Google search results.
How it works?
When you purchase keywords from Google, you can write your advertisement content with the keyword. Whenever someone searches for your kind of product, Google will showcase yours in their results.
If you are paying higher than other advertisers, and the content of your advert is rated high in quality and relevance, your advert will appear on search engines. You can use the CPC known as the cost-per-click or the CPM, cost-per-impression. On the cost-per-click budget, the advertiser pays Google every time someone clicks on your ad while on the CPM, payment is made to search engine every one thousand times your ad appear on SERP.
Having an online presence will not just introduce your brand; it will place your brand among the key players in the industry. Why not look into hiring a Google-adword expert?
Who is a Google-adword expert?
An expert on adwords will do the following things for you:
- Keyword researching
- Undertake manual bid management within Google
- Land page optimization recommendation
- Structuring and restructuring your account
- Undertake Google search and display networks
- Undertake manual phone tracking within Google-adwords
If you are looking to hire a Google-adword expert, there are some qualifications you need to look out for. The consultant must have passed an exam in Google-adwords and Analytics and acquired certificates such as:
- Search advertisement certificate
- Adwords fundamentals certificate
- Mobile advertisement certification
- Display Advertisement certificate
- Video Advertisement certificate
- Shopping Advertisement certificate
Hiring a Google-adwords consultant is all your business needs to be noticed and build patronage. Why not hire an expert from Freelancer.com? On this platform, you can access millions of profiles where you can select the best candidate for your business needs. There are several advantages of hiring a freelancer; they can work both online and offline depending on your location and are ready to work on your schedule and within your budget.
Save yourself the stress and cost of advertisement today by hiring a Google-adword consultant on Freelancer.com today.
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