Marketing Management

\r\n\r\nRequirements\r\nEssay style of 2,000 words (+/-10%) on the module \"Marketing Management\"\r\n\r\nAt least 18 Academic journals, article must be acknowledged by use of accurate Harvard-style in-text referencing. Deep research will be evidenced by a substantive bibliography (4 pages). Use of relevant marketing literature, company examples and illustrations are expected. Graph and table is required for better understanding. Only Academic Writers with extensive knowledge on this topic are to bid for this project. Please do not bid the amount that is not what you are asking for.\r\n\r\nI have attached the 6 articles mentioned below in this post.\r\n\r\nChoose ONE of these 6\r\n1)Dynamics of China tourism and challenges for destination marketing and management\r\nJournal of Destination Marketing & Management, Volume 2, Issue 1, March 2013, Pages 1-3\r\nHonggen Xiao\r\n\r\n2)The marketing of foods and non-alcoholic beverages to children. Setting the research agenda\r\nAppetite, Volume 62, 1 March 2013, Pages 182-184\r\nJason C.G. Halford, Emma J. Boyland\r\n\r\n3)Let Users Generate Your Video Ads? The Impact of Video Source and Quality on Consumers\' Perceptions and Intended Behaviors Original Research Article\r\nJournal of Interactive Marketing, In Press, Corrected Proof, Available online 8 August 2013\r\nJulia Hautz, Johann Füller, Katja Hutter, Carina Thürridl\r\n\r\n4)Winning hearts, minds and sales: How marketing communication enters the purchase process in emerging and mature markets International Journal of Research in Marketing, Volume 30, Issue 1, March 2013, Pages 57-68\r\nKoen Pauwels, Selin Erguncu, Gokhan Yildirim\r\n\r\n5)The influence of religion to consumer behaviour and further implications to international marketing. Maji?, Olivera Jurkovi?; Ku?trak, Ana. International Journal of Management Cases. 2013, Vol. 15 Issue 4, p287-300. 14p.\r\n\r\n6)Marketing Little Cigars and Cigarillos: Advertising, Price, and Associations With Neighborhood Demographics. Cantrell, Jennifer; Kreslake, Jennifer M.; Ganz, Ollie; Pearson, Jennifer L.; Vallone, Donna; Anesetti-Rothermel, Andrew; Haijun Xiao; Kirchner, Thomas R. American Journal of Public Health. Oct2013, Vol. 103 Issue 10, p1902-1909. 8p. \r\nFormat\r\n\r\n\r\nselects ONE paper to work with\r\n\r\nDeep research using academic, media and company sources is expected\r\n\r\n\r\nTask\r\n\r\nAnalyse the chosen paper. Identify 3-4 KEY issues . Link to theory covered in \"Marketing management\" module and wider marketing reading. Wide use of relevant theory and company examples is expected. Include a short introductory paragraph to identify the chosen paper and the 3 or 4 KEY issues. The main body should be broken into the 3 or 4 KEY issues. Conclude with a short summary paragraph. Demonstrating analysis is CRUCIAL. Carefully review the guidance on analysis. Use expert opinion evidence to evaluate multi-stakeholder perspectives. Ensure you use an academic writing style. \r\n