
Open
Posted
•
Ends in 6 days
Paid on delivery
We are a growing D2C brand looking for a data-driven Creative Strategist who understands that in modern performance marketing, "Creative is the new targeting." If you know how to turn consumer psychology and ad metrics (Hook Rate, CTR, CPA) into high-converting ad concepts (UGC, motion graphics, and statics), we want you on our team. What You Will Do: Creative Ideation & Scripting: Write high-converting, direct-response (DR) video scripts (especially UGC and TikTok/Reels-style content) focusing on pattern-interrupting hooks and clear CTAs. Data-Driven Iteration: Analyze weekly ad performance (Thumb-stop ratio, Hold rate, ROAS) on Meta and Google Ads to figure out why an ad won or lost, and iterate the next batch of creatives accordingly. Creative Briefing: Deliver crystal-clear, structured creative briefs (visuals, text, pacing, safe zones) to our video editors and graphic designers. Competitor & Trend Research: Constantly monitor the Facebook Ad Library, TikTok Creative Center, and D2C trends to reverse-engineer winning angles. Funnel Optimization: Align creative concepts with specific stages of the customer journey (Broad/Top of Funnel vs. Retargeting/Bottom of Funnel). What We Are Looking For: Proven experience working as a Creative Strategist or similar role specifically for D2C eCommerce brands. Deep understanding of performance marketing metrics. You should be able to look at an ad account and know if we have a hook problem (low 3-second view rate) or an offer problem (high CTR, low conversion). Strong portfolio showing past ad concepts, briefs, scripts, and ideally the actual ROAS/CPA results they generated. Excellent copywriting skills for ad copy and on-screen text.
Project ID: 40748908
10 proposals
Open for bidding
Remote project
Active 9 hours ago
Set your budget and timeframe
Get paid for your work
Outline your proposal
It's free to sign up and bid on jobs
10 freelancers are bidding on average ₹19,215 INR for this job

★★★ TOP 1% IN FREE LANCER WORLD ★★★ ★★★ 20+ Year Experience in IBD being CMD★★★ ★★★ 200+ Country Satisfied Clientele ★★★ ★Linkedin★ ★Data Entry★ ★Business Plans★★★ ★★★ Operational Strategic planner Customer Support 24*7★★★ ★★★Excel/Word Operation★★★ ★★★Chat Support★★★ ★★★Calling Support★★★ ★★★Business Plans / Marketing Strategy ★★★ * Digital Marketing★★★ ★★★Social Media Marketing ★★★ ★★★Internet Marketing ★★★ ★★★Any type of Data Projects★★★ ★★★★★★ Regards, ★★★CMD★★★ ★★★PVSYS GROUP (INDIA)★★★ ★★★IF YOU THINK THEN I CAN★★★
₹12,500 INR in 63 days
1.9
1.9

Hi Jishan, I will deliver weekly performance analysis of Meta/Google ads, data‑driven creative briefs and high‑converting UGC/TikTok scripts with clear hooks and CTAs, plus competitor trend reports. I’ll start within 2 days and provide the first script draft free. Shall we begin? Waiting for your response in chat! Best Regards.
₹25,000 INR in 3 days
0.0
0.0

Hi! "Is it a hook problem or an offer problem?" is exactly the question I'd start with on your account, before writing a single new script. To be upfront: our creative testing has been on Meta and Google lead-generation for service businesses (our own agency and our clients), not D2C e-commerce. The diagnostics are the same, though. Two real lessons from our own Meta account: our lead campaigns brought 157 leads in 30 days, about half of which turned into real sales conversations, and when we swapped the image inside a running ad, delivery collapsed from 100-170 impressions an hour to 4-22. Relaunching the same creative in a fresh ad set brought it back the same day. That is the level of detail I'd bring to your account. A first milestone I'd propose: 1. Account read: last 30-60 days by ad, with 3-second view rate (hook), hold rate, CTR, CPA and ROAS, sorted into hook, body and offer problems, with the top 3 winners and why they win. 2. Competitor angles: Facebook Ad Library and TikTok Creative Center research for your category, reduced to 5-6 angles worth testing. 3. First batch: 5 direct-response scripts (UGC and Reels style) with 3 hook variants each, plus 3 static concepts, each with a one-page brief for your editors: shot list, on-screen text, pacing and safe zones. 4. Test plan: how to launch them so the result is readable, and what we'll look at after 7 days. After that, a weekly loop: read the numbers, kill or iterate, and the next brief. What do you sell, and which metric is hurting most right now: CTR, CPA or ROAS?
₹20,000 INR in 7 days
0.0
0.0

Hi there, "Creative is the new targeting"—and in today’s performance marketing landscape, driving ROAS comes down to reading ad metrics accurately and translating consumer psychology into high-converting concepts. Here is how I will approach your creative pipeline: Data-Driven Diagnostics: I analyze key account metrics weekly—diagnosing whether an underperforming ad has a hook problem (Thumb-stop / 3s view rate), an engagement drop-off (Hold rate), or an offer/landing page disconnect (high CTR, low CPA/conversion). DR Scripting & Angle Discovery: I reverse-engineer winning angles via the Meta Ad Library and TikTok Creative Center to draft direct-response video scripts (UGC, Reels, shorts, and motion statics) built around pattern-interrupt hooks, relatable problem-solution frames, and clear CTAs. Production-Ready Briefs: I deliver comprehensive briefs for your video editors and designers—detailing on-screen text, pacing, B-roll cues, voiceover direction, and platform safe zones to ensure rapid, error-free production. Iterative Testing: We double down on creative winners by tweaking hooks, leads, and visual pacing rather than reinventing the wheel each time.
₹15,000 INR in 7 days
0.0
0.0

Dear Hiring Manager, I have carefully reviewed your job posting and I am confident that I would be a great fit for this project. I am a detail-oriented and experienced researcher with strong skills in lead generation, web research, data collection, and contact list building. I use trusted sources and proven research methods to collect accurate, relevant, and up-to-date information. I am also available for regular communication and can provide audio call support whenever required. I have experience my key word local area of expertise include: 1)Lead Generation & B2B Prospecting 2)Web Research & Data Collection 3)Data Scraping & Data Mining 4)Data Entry & Spreadsheet Management 5)Email & Contact Research I am skilled in: 1)Microsoft Excel 2)Microsoft Word 3)Microsoft PowerPoint I am hardworking, organized, reliable, and highly focused on delivering accurate results within deadlines. I would be happy to provide a sample of my previous work or complete a small test task to demonstrate the quality of my work.I normally work at $20/hour in my local agency, but as I am starting my freelancing journey in a new marketplace, I am willing to work on your project for just $15/hour.I am available for immediate communication and can start working right away. I would appreciate the opportunity to work with you and contribute to the success of your project. Thank you for your time and consideration. I look forward to the opportunity to work with you. Best regards, Sadik ahmed
₹25,000 INR in 10 days
0.0
0.0

Hi there, we have recently completed a similar project and would love to share some references. Developing high-converting direct response ad concepts requires bridging consumer psychology with performance metrics to fix specific drop-offs like low thumb-stop or hold rates. We will write direct-response scripts, build modular creative briefs for your design team, and analyze ad account metrics weekly to rapidly scale winning angles across Meta and TikTok. This eliminates creative fatigue, lowers your CPA through data-led iteration, and builds a predictable pipeline of winning UGC, static, and motion assets. How we approach it: * **Creative Ideation & Scripting:** Write high-converting UGC and direct-response scripts featuring pattern-interrupt hooks, dynamic pacing, and clear offer CTAs. * **Data Analysis & Iteration:** Review weekly Meta/TikTok metrics (Hook Rate, Hold Rate, CTR) to diagnose bottleneck points and iterate existing winning assets. * **Briefing & Execution:** Supply video editors and graphic designers with structured briefs containing visual cues, text overlays, safe zones, and audio tracks. While we might be newer to Freelancer, we bring 9+ years of experience delivering this kind of work off-platform and multiple 5-star reviews to back it up. Happy to hop on a free, no-obligation consultation to review your current ad account performance, top-performing hooks, and target CPA goals before you start. Kind regards, Lexi
₹25,000 INR in 7 days
0.0
0.0

Hi Team, I am excited about the opportunity to partner with your team as a performance-focused Creative Strategist. I live and breathe direct-response ad creative—from analyzing 3-second hook rates and hold rates in Meta Ads Manager to scripting high-converting UGC, motion graphics, and static formats that move the needle on CAC and ROAS. Whether it's reverse-engineering winning angles from the Facebook Ad Library or delivering bulletproof briefs to editors, my approach is strictly data-driven and rooted in buyer psychology. I look forward to reviewing your ad account data, identifying creative fatigue or hook drops, and launching winning iterations for your brand.
₹16,000 INR in 7 days
0.0
0.0

Hi! I’d love to help turn your ad performance data into creative that actually improves performance. I have hands-on experience across digital marketing, Meta Ads, social media, SEO, content strategy, and creative production, with a strong understanding of how hooks, messaging, audience intent, and visual execution work together. I can develop UGC/Reels-style scripts, static and motion concepts, pattern-interrupting hooks, strong CTAs, and structured briefs that give editors and designers a clear direction from the first frame to the final CTA. My approach is to treat every creative as a hypothesis and use metrics such as thumb-stop rate, hold rate, CTR, CPA, and ROAS to understand what is really driving performance. I can analyse winning and losing creatives, identify whether the issue is the hook, angle, offer, proof, or execution, and then turn those insights into the next testing batch. I’m also comfortable researching competitors, trends, and ad libraries and mapping creative angles across TOF and retargeting. I’d be happy to share genuine, relevant examples of my creative and performance marketing work. Cheers, RP
₹25,000 INR in 7 days
0.0
0.0

Jamūī, India
Member since Oct 4, 2026
$15-25 USD / hour
$25-50 AUD / hour
₹600-1500 INR
₹12500-37500 INR
$30-250 USD
₹750-1250 INR / hour
₹1500-12500 INR
₹600-1500 INR
₹750-1250 INR / hour
£3000-5000 GBP
$250-750 USD
₹400-750 INR / hour
₹1500-12500 INR
$30-250 USD
$10-30 USD
₹1500-12500 INR
$250-750 CAD
₹600-1500 INR
₹600-1500 INR
$15-25 USD / hour