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Marketer – Google Shopping & Meta Ads + CRO Contractor (not full-time) | DTC E-commerce (US & EU markets) Our store’s hosting, caching, database & Core Web Vitals are fully optimized. We seek an experienced digital marketing contractor to manage paid ads, landing page CRO, ad creatives, feed maintenance & data analytics. ### Responsibilities - CRO: Audit & optimize homepage, category/product pages, mobile layout, trust signals & promotions to reduce bounce rate and boost session duration. - Ad Creatives: Build & A/B test Google Shopping product images, Meta/IG ad visuals & copy; cut underperforming creatives. - Google Ads & Shopping: Maintain & fix Merchant Center product feeds; build ad groups by product performance; add negative keywords; track CTR, CPC, add-to-cart & conversions to improve ROAS. - Meta (Facebook/Instagram) Ads: Validate pixel & conversion tracking; build remarketing, interest & lookalike audiences; test campaigns & maintain policy compliance to prevent bans. - Organic Social: Manage Pinterest, Instagram & Facebook posts for brand awareness & organic search signals. - Email Marketing: Set up welcome, abandoned cart & promo email flows; clean subscriber lists and improve repeat purchase metrics. - Reporting: Deliver weekly performance reports (traffic, bounce rate, conversion rate, ad spend, ROAS); competitor research & weekly optimization roadmap. ### Requirements - Hands-on DTC paid ads experience on WooCommerce / Shopify for US & EU markets - Deep troubleshooting & optimization knowledge for Google Shopping, Google Ads & Meta Ads - Ability to create ad creatives & English ad copy for US/EU audiences - Strong CRO skills to diagnose high bounce & low conversion issues - Data-driven mindset for weekly reviews & A/B testing - Familiarity with the core network life, page speed, structure, content, etc. has a significant impact on advertising quality scores and SEO. - Product & pricing analysis skills; proficient with AI tools for workflow efficiency ### Compensation Monthly retainer + performance bonus. Retainer covers ongoing ad management, feed fixes, CRO, creatives, reporting, A/B testing & competitor research. **Performance Bonus Rules (only revenue from Google Shopping & Meta paid ads, exclude SEO/organic/Pinterest/email/reorders; refunds/cancellations deducted. GA4 last-click attribution used.)** Eligibility: Net qualified revenue ≥$1,000 AND ≥30 attributed orders. - ROAS ≥2.5: $100 - ROAS ≥3.5: $150 - ROAS ≥5.0: $200 - ROAS ≥7.0: $500 Monthly bonus cap: $500. Bonus cannot exceed 30% of monthly ad net gross profit. No bonus if eligibility criteria are not met. Bonus paid 30 days after month-end to account for returns. Marketer may propose budget changes; final ad budget approval remains with us. No guaranteed monthly bonus.
Project ID: 40748709
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78 freelancers are bidding on average $207 USD for this job

Your store already has the technical foundation in place, so the real opportunity is on the marketing side: cleaner feed health, tighter Shopping/Meta structure, stronger creatives, and CRO changes that reduce bounce instead of just pushing more paid traffic into leaks. I’d start by auditing Merchant Center, tracking accuracy, audience setup, and the biggest drop-off points on mobile PDP/category flows so ad spend is being judged against reliable data. I’ve handled DTC ecommerce work across WooCommerce and Shopify where Shopping feed issues, weak audience segmentation, and inconsistent landing page trust signals were the real blockers behind ROAS. The mix you want—paid ads, feed maintenance, CRO input, creative testing, and weekly reporting—is exactly the kind of hands-on contractor role I usually work best in. To make this practical from month one, I’d suggest we define the weekly output clearly. - How many SKUs are in the feed, and are there current Merchant Center warnings/disapprovals? - Are Google Ads, Meta Pixel, and GA4 already set up and attributing correctly today? - For email flows, do you want setup inside Klaviyo/Mailchimp, or mainly strategy and optimization?
$200 USD in 30 days
8.8
8.8

Hello, Please share your website URL and goals, and We’ll provide a FREE Audit with clear opportunities to improve leads, sales, and ROI. I’m Nihal from Twigital — a results-driven digital marketing agency with 13+ years of experience, 25+ experts, 1000+ completed projects, and 950+ reviews with a 4.9★ rating. Most businesses run ads without a system. We build paid campaigns for 2026 using Google Ads for high-intent demand and Meta Ads for scalable audience growth. What We’ll Do ✔ Google Ads (Search, PMax, Display, Remarketing) ✔ Meta Ads (Facebook + Instagram Campaigns) ✔ Audience & Keyword Research ✔ Ad Copy + Creative Testing ✔ Conversion Tracking Setup ✔ Landing Page Recommendations ✔ Weekly Optimisation & Reporting Results You Can Expect ✔ More Leads & Sales ✔ Higher ROAS ✔ Lower CPA ✔ Better Budget Efficiency Let’s connect and scale your business with profitable paid advertising. Regards, Nihal Twigital — Your AI-Powered Digital Marketing Partner
$180 USD in 30 days
8.9
8.9

Hello, I’m Dilip Kumar, with 12+ years of experience in Digital Marketing, Google Ads, Meta Ads, eCommerce and CRO. I can manage your DTC campaigns across Google Shopping and Meta for US/EU markets with a strong focus on ROAS and profitable conversions. I’ll handle Merchant Center feeds, Shopping optimisation, negative keywords, Pixel/tracking checks, remarketing, lookalikes, creative A/B testing and landing-page CRO. I’ll also review product pricing, trust signals and conversion behaviour, with weekly reporting covering spend, CTR, CPC, conversion rate, ROAS and optimisation priorities. I can share relevant eCommerce and paid advertising examples for review. Best regards, Dilip Kumar MasterRewathi
$180 USD in 30 days
8.1
8.1

Hi, I would be happy to help manage your DTC e-commerce marketing across the US & EU, with a strong focus on Google Shopping, Meta Ads, and CRO. I can handle Merchant Center feeds, campaign optimization, creatives, tracking, remarketing, and weekly data analysis to improve ROAS and conversions. I’ll also audit your key pages, mobile experience, trust signals, offers, and product/pricing flow to identify conversion opportunities. Alongside paid ads, I can support email flows, organic social, competitor research, and A/B testing with clear weekly reports. I’m comfortable working with Shopify/WooCommerce, GA4, Meta Pixel, Google Ads, and data-driven optimization, including AI tools for efficiency. Let’s chat about your current store, ad performance, and goals so we can plan the right approach. Best regards, Md Halimuzzaman
$180 USD in 7 days
7.4
7.4

Greetings, I've read through your project details, and it sounds like you're looking for a skilled digital marketer to enhance your DTC e-commerce performance in both the US and EU markets. My approach would involve a comprehensive audit of your current site to identify areas for improving conversion rates, alongside optimizing your Google and Meta ad strategies to increase ROAS. I have hands-on experience managing paid ads on WooCommerce and Shopify, which helps me streamline ad creatives and maintain effective product feeds. My knowledge of A/B testing and data analytics would ensure we constantly refine our efforts for better results. Plus, I can craft engaging ad copy tailored for your audience, ensuring your campaigns resonate well. Looking forward to the opportunity to help optimize your e-commerce growth. Best regards, Saba Ehsan
$205 USD in 4 days
6.9
6.9

Hello, I hope you're doing well. I work with DTC stores on Google Shopping, Meta Ads, feed maintenance, and conversion-focused landing page improvements across Shopify and WooCommerce. A common challenge in this work is separating tracking or feed issues from genuine creative and CRO problems. I review Merchant Center diagnostics, GA4 events, Meta Pixel signals, product data, and mobile page behavior before making changes, so budget decisions are based on clean data rather than guesses. I'd start by auditing attribution, product feeds, campaign structure, and the highest-traffic pages. Then I’d prioritize creative and landing-page tests, improve remarketing and email flows, and provide a clear weekly report covering ROAS, bounce rate, conversion rate, and next actions. Could we have a short conversation about your current Google Shopping feed, GA4 last-click setup, and the products that are receiving spend without enough conversions? That will help me understand where the first gains are most likely to come from. Thank you, Animesh
$205 USD in 4 days
7.1
7.1

Since hosting and Core Web Vitals are already optimized, the next gains usually come from fixing the paid traffic journey itself: product feed quality, audience intent, creative fatigue, and the trust gaps on landing pages that hurt conversion rate. I’d approach this by tightening the Shopping/Meta setup first, then pairing that with page-level CRO recommendations based on where users are dropping off. I’ve worked on ecommerce accounts where Google Shopping, Meta remarketing, and conversion tracking all had to work together rather than as separate channels. For DTC brands selling into US/EU markets, the details matter—feed cleanliness, policy-safe ad structure, negative keyword control, image/copy testing, and reporting that actually explains what to change next week. This looks like a good fit if you want someone who can manage both performance and diagnosis instead of just launching campaigns. - Which platform is the store on right now, WooCommerce or Shopify? - Do you already have existing campaigns running, or would this begin with an account cleanup/rebuild? - How much creative production do you expect monthly: ad copy only, static creatives, or full ongoing testing assets?
$189 USD in 30 days
6.9
6.9

Hi, I’m Surbhi, a Digital Marketing & Ecommerce Specialist with 8+ years of experience in Google Ads, Google Shopping, Meta Ads, Shopify, CRO, and marketing automation. I can help you improve campaign performance through: * Google Shopping feed management, product segmentation, and ROAS optimization. * Meta Ads setup, retargeting, audience testing, and creative A/B testing. * CRO for product pages, landing pages, mobile layouts, and checkout journeys. * Ad creatives, promotional copy, email flows, and customer retention campaigns. * Weekly reporting, competitor research, and data-driven optimization. My approach focuses on identifying performance gaps, testing improvements, and allocating budget toward campaigns and products that deliver profitable results. I also prioritize accurate conversion tracking and advertising policy compliance. I’m interested in a long-term contractor engagement and can support ongoing optimization across your ecommerce marketing channels. Kind regards, Surbhi Digital Marketing & Ecommerce Specialist
$220 USD in 7 days
6.9
6.9

Hello, Looking for a affordable with quality digital marketing service that delivers real results? We specialize in data-driven strategies to help businesses generate leads, increase sales, and grow their brand online. With 10+ years of experience, we have successfully managed marketing campaigns for businesses across various industries. How We Work: ✔ Google Ads (Search, Display, Shopping & YouTube) – High-converting PPC campaigns. ✔ SEO & Organic Growth – Optimizing your website to rank higher on search engines. ✔ Meta Ads (Facebook & Instagram) – Running high-converting ad campaigns. ✔ Social Media Management – Building a strong and active presence on social platforms. ✔ Analytics & Reporting – Providing clear insights into campaign performance. We don’t follow a one-size-fits-all approach. Every campaign is customized to ensure maximum ROI and long-term success. Let’s discuss how we can help grow your business. Send a message now! Best Regards, NextStep Web Technology
$230 USD in 30 days
6.2
6.2

Dear Zhu, I am Firoz, a seasoned digital marketing professional with over 8 years of expertise in managing and optimizing Google Ads, Meta Ads, and comprehensive e-commerce marketing strategies for US and EU direct-to-consumer brands. My proven proficiency includes hands-on experience with WooCommerce and Shopify platforms, ensuring precise management of Google Merchant Center feeds, advanced CRO implementation, and data-driven A/B testing to maximize ROAS. I specialize in auditing and optimizing landing pages, crafting engaging ad creatives with compelling copy tailored to English-speaking US/EU audiences, and maintaining robust pixel and conversion tracking setups to reduce bounce rates and increase conversions. Additionally, I am well-versed in email marketing campaigns, audience segmentation, competitor analysis, and delivering actionable weekly performance reports aligned with your requirements. With a strong technical foundation in analytics, ad policy compliance, and workflow efficiencies driven by AI tools, I am confident in driving measurable revenue growth while meeting your retainer and performance bonus conditions effectively. Looking forward to contributing to your store’s success. Best regards, Firoz
$180 USD in 30 days
6.4
6.4

Hi there, I can help manage your Google Shopping and Meta Ads while improving CRO across your DTC store for US and EU customers. I can also support feed maintenance, creative testing, tracking validation, landing-page improvements, email flows, and clear weekly ROAS reporting. A useful improvement would be building a structured testing roadmap that connects product-margin data with ad, creative, and page-level experiments, helping prioritize profitable growth rather than clicks alone. Check out my portfolio here:- https://www.freelancer.com/u/installerpoint Best Regards, Muhammad Adeel
$230 USD in 3 days
5.7
5.7

Your challenge lies in effectively managing digital marketing to drive conversions while optimizing the user experience on your e-commerce platform. The goal is to reduce bounce rates, increase session durations, and maximize ROAS through strategic ad management and landing page optimizations. I would begin with an audit of your current Google Ads and Meta Ads campaigns, focusing on identifying underperforming creatives and optimizing product feeds. Continuous A/B testing of ad visuals and copy will be essential in improving performance. Weekly reviews will ensure data-driven adjustments to campaigns, allowing us to enhance both click-through rates and conversions. Here are two relevant projects showcasing my capabilities in this area: 1) Successful management of a high-volume Google Ads campaign with considerable conversions and controlled spend. 2) Delivery of a Google Ads campaign focused on generating leads effectively at a reasonable cost. Plan: 1) Audit current campaigns and landing pages, 2) Implement A/B testing and optimize ad creatives, 3) Deliver weekly performance reports and adjust strategies accordingly. What specific challenges have you encountered with your current ad creatives that you believe are causing higher bounce rates? Let’s discuss how I can help optimize your digital marketing efforts further. Luxury Chauffeur Club Reliable Unlimited
$200 USD in 14 days
5.8
5.8

Greetings, It looks like you’re in search of a digital marketing expert to enhance your DTC e-commerce store’s performance through effective paid ads and conversion rate optimization (CRO). My approach would involve a thorough analysis of your current homepage and product pages, identifying areas that could benefit from optimization to decrease bounce rates and improve user engagement. I have hands-on experience with Google Shopping and Meta ads, which allows me to create compelling ad creatives while continuously testing and refining them for better performance. My data-driven mindset ensures that I’ll keep a close eye on key metrics to boost your return on ad spend. One question I have is: what specific goals do you aim to achieve in terms of conversion rates or sales growth over the next few months? Best regards, Mehran Riaz
$205 USD in 7 days
5.8
5.8

Hello, I will help improve your Google Shopping and Meta Ads performance by combining campaign optimization with CRO-focused improvements that turn more visitors into customers. With 8+ years of experience in digital marketing, I specialize in Google Ads, Google Shopping, Meta Ads, audience targeting, conversion tracking, and performance optimization. 1. Google Shopping, Meta Ads & CRO • Google Shopping campaign setup and optimization • Product feed and Merchant Center optimization • Meta Ads campaign management and retargeting • Audience, creative, and budget optimization • Conversion tracking and performance analysis • Landing page and checkout CRO recommendations • Testing of ads, offers, and conversion elements • ROAS, CPA, and conversion rate improvement I focus on identifying where ad spend is being lost and improving both campaign performance and the customer journey to generate more profitable conversions. 2. AI Marketing I also use AI-powered marketing approaches to improve ad creatives, content ideas, audience research, competitor analysis, and conversion-focused strategies while keeping the brand messaging natural and relevant. Let’s discuss your current campaigns, products, and conversion goals so I can suggest the right strategy. Best regards, Raghav RB,
$250 USD in 30 days
6.0
6.0

The brief points to a common DTC issue: traffic generation is only one part of the problem, and without accurate tracking, feed stability, and CRO fixes on key pages, ROAS stays inconsistent no matter how much testing is done. I’d begin with a working audit across Merchant Center, Meta/GA4 attribution, top product performance, and the main friction points on homepage, category, and product pages—especially on mobile. I’ve supported ecommerce brands with Shopping feed maintenance, Meta campaign optimization, remarketing audience setup, landing page improvement notes, and weekly reporting built around conversion signals rather than vanity metrics. That matters here because your scope is not just ad management; it’s ongoing optimization across the whole paid acquisition path. A few details would help pin down the monthly workload properly. - Roughly how many products and collections/categories are active in the catalog? - Are Pinterest, Instagram, and Facebook posting expected as full management or light scheduling/support? - Do you already have welcome/cart/promo flows live, or would those need to be built from scratch?
$180 USD in 30 days
4.9
4.9

Hi, You’re looking for more than an ads manager, you need someone who can connect Shopping feeds, Meta Ads, creatives, CRO and tracking so paid traffic actually turns into profitable sales. I can manage the full workflow: Google Shopping: Merchant Center feed maintenance, product optimisation, campaign structure, search terms, negative keywords and budget optimisation Meta Ads: Pixel/tracking checks, prospecting, remarketing, lookalikes, creative testing and policy compliance CRO: Review product/category pages, mobile UX, trust signals, offers and checkout flow to identify conversion barriers Creatives: Test product images, ad angles, copy and formats, then cut weak performers based on data Email & Social: Welcome, abandoned-cart and promotional flows plus consistent Instagram/Facebook/Pinterest content Analytics: Track spend, CTR, CPC, ATC, conversion rate, revenue and ROAS with clear weekly reporting My background includes Google Ads, Shopping, Merchant Center, Meta Ads, Shopify/WooCommerce, GA4, GTM, conversion tracking, CRO, email marketing and e-commerce optimisation. I prefer a test → measure → optimise → scale approach, with weekly priorities based on actual performance rather than assumptions. I’m comfortable with the performance-based bonus structure and would be happy to start by auditing the existing accounts, feed and conversion journey. Best regards, Aklima Khatun
$220 USD in 7 days
5.3
5.3

Hello, I would be happy to help manage your DTC e-commerce marketing across Google Shopping and Meta Ads, with a strong focus on CRO, creative testing, feed optimization, and improving ROAS for US/EU markets. I have 8+ years of strong experience in Google Ads, Google Shopping, Facebook Marketing, Digital Marketing, CRO, A/B Testing, and eCommerce advertising. I specialize in analyzing campaign data to identify performance gaps and improve traffic quality, conversions, and paid revenue. I will audit and optimize your homepage, product/category pages, mobile experience, trust signals, and promotions to reduce bounce and improve conversion. I will maintain Merchant Center feeds, structure Shopping campaigns by product performance, manage negative keywords, and track CTR, CPC, add-to-cart, conversions, and ROAS. I will also manage Meta campaigns, validate Pixel and conversion tracking, build remarketing, interest, and lookalike audiences, and create/test ad visuals and English copy for US/EU audiences. I can support email flows, competitor research, and weekly A/B testing. My focus will be on data-driven optimization, clear weekly reporting, and practical improvements across ads, creatives, feeds, and CRO to support profitable growth. Please share your existing store, ad accounts, and current performance data so we can review priorities and quick-win strategy together now. Looking forward to hearing from you. Best regards, Manmohan
$180 USD in 7 days
4.9
4.9

Hello! We can manage your DTC paid ads, CRO, creatives, feeds, and reporting across Google Shopping, Google Ads, and Meta for US and EU markets. As a team of 62 professionals with over 9 years of experience in WooCommerce and Shopify DTC growth, we've improved ROAS through feed fixes, ad group restructuring, and disciplined A/B testing. With your hosting, caching, and Core Web Vitals already optimized, we can focus purely on conversion and ad performance. Here's how we can help: - CRO: audit and optimize homepage, category/product pages, mobile layout, trust signals, and promotions to cut bounce and lift session duration. - Google Ads & Shopping: fix Merchant Center feeds, build ad groups by product performance, add negative keywords, and track CTR, CPC, add-to-cart, and conversions to improve ROAS. - Meta Ads: validate pixel and conversion tracking, build remarketing/interest/lookalike audiences, test campaigns, and maintain policy compliance. - Creatives: build and A/B test Google Shopping images plus Meta/IG visuals and English copy for US/EU audiences. - Email & Organic Social: set up welcome, abandoned cart, and promo flows; manage Pinterest, Instagram, and Facebook posts. - Reporting: weekly performance reports (traffic, bounce, conversion rate, spend, ROAS) plus competitor research and an optimization roadmap. We'll share DTC case studies with ROAS improvements. Price is negotiable. Let's grow your revenue.
$205 USD in 2 days
4.2
4.2

Hi, I specialize in Google Ads for eCommerce, especially Search, Shopping and Performance Max. My focus is not simply getting more purchases — it is understanding which products, searches, audiences and campaigns are actually generating profitable revenue. Recent campaign data: $1.98K spend → $7.64K conversion value I can handle: • Shopping/PMax structure • Search campaigns • Product/feed checks • Search-term analysis • Negative keywords • Asset testing • Audience signals • Budget allocation • Conversion tracking • ROAS analysis • Product-level performance • Ongoing optimization I’ll first audit the account and identify: Where are we spending? What is converting? What is wasting budget? What should receive more budget? Then I’ll build the optimization plan around the data. Good campaigns don't need more noise. They need better decisions. I’d be happy to review your current Google Ads setup.
$180 USD in 30 days
4.4
4.4

The emphasis on optimizing the homepage and product pages to reduce bounce rates is crucial for your DTC e-commerce strategy. I’d start by conducting a thorough audit of your current layout and trust signals, implementing changes that enhance user experience and drive engagement. Next, I’d focus on Google Shopping and Meta Ads, setting up conversion tracking to monitor key metrics such as CTR and ROAS. A/B testing ad creatives will be essential for identifying what resonates with your audience. Before we dive in, I’d like to confirm which specific products you see as priorities for the initial ad campaigns. With a 98% completion rate over 126 projects, I have extensive experience in optimizing ad performance for e-commerce. What specific challenges have you faced with your current ads?
$190 USD in 7 days
3.6
3.6

上海, Hong Kong
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