We are looking for what I have seen called a “Digital Marketing Coach”
We are a startup pet food company with a great product, strong brand concept and a great website.
We plan to do 100% digital marketing with a subscription only service, but we have no experience in Social Media.
We have a great contractor for posting and metrics, and a great artistic/graphics team to create content. They are very technical and creative, respectively, but we lack understanding of how to really use SM.
We are looking for a coach to teach us, guide us, and develop/monitor our strategy. We have the brand concept, a great website, a great SM team (technical and metrics) and excellent graphics artistic capability. We need a coach to pull those resources together and developing, and monitoring, a tactical plan around that brand and those resources.