
Open
Posted
•
Ends in 1 day
Paid on delivery
We're looking for someone to build and structure a strategic search campaign for a local service business. Campaign structure built around specified target locations and audience Keyword and targeting setup aligned with local search intent Ongoing optimisation to improve performance Reporting on key metrics, observations, and recommendations data-driven approach Further details upon contact.
Project ID: 40747806
103 proposals
Open for bidding
Remote project
Active 3 days ago
Set your budget and timeframe
Get paid for your work
Outline your proposal
It's free to sign up and bid on jobs
103 freelancers are bidding on average $137 AUD for this job

Hello — My name is Nisha, and I lead a skilled team that will handle the work on your behalf, while I personally manage the project from start to finish. We understand you need a strategic Google Ads search campaign built around your target locations to bring qualified local customers to your service business. ✅ WHAT WE WILL HANDLE • Campaign structure built around your target locations and audience • Local keyword research aligned with high-intent service searches • Tightly themed ad groups with match-type strategy and negative keywords • Location targeting, radius settings and ad scheduling • Compelling ad copy with location, sitelink and callout assets • Conversion tracking setup through Google Tag Manager and Google Analytics 4 • Ongoing optimisation of bids, budgets, keywords and ad copy • Clear reports on key metrics, observations and data-driven recommendations → Work runs on a monthly basis, with optimisation refined weekly as campaigns need sufficient data, and meaningful results generally showing within at least one month ★ 15+ years in Google Ads management ★ 4000+ positive client reviews ★ 99% of projects completed on time Please share your business details, target locations and monthly budget, and we will prepare a tailored campaign plan. Best regards
$120 AUD in 30 days
8.9
8.9

Hello, Please share your website URL and current campaign details if already running. I’m Nihal from Twigital — a results-driven digital marketing agency with 13+ years of experience, 25+ experts, 1000+ completed projects, and 950+ reviews with a 4.9★ rating. Most advertisers waste budget on outdated setups. We build Google Ads campaigns around what works in 2026 — intent targeting, smart bidding, conversion tracking, and profit-focused optimisation. What We’ll Do for Your Google Ads ✔ Campaign Audit & Restructure ✔ Search, Performance Max, Display & Remarketing ✔ Keyword Research & Match Type Strategy ✔ High-Converting Ad Copy ✔ Landing Page Recommendations ✔ Conversion Tracking (GA4, Calls, Forms, Purchase) ✔ Weekly Optimisation & Reporting Results You Can Expect ✔ More Qualified Leads ✔ Lower Cost Per Conversion ✔ Higher ROAS ✔ Better Budget Efficiency Let’s connect and build a Google Ads strategy that grows your business profitably. Regards, Nihal Twigital — Your AI-Powered Digital Marketing Partner
$125 AUD in 10 days
7.6
7.6

Local service campaigns usually fail for one reason: they get built too broadly, so the budget gets eaten by irrelevant searches outside the real service area. I’d structure this around tight location targeting, local-intent keyword groups, negatives from day one, and a cleaner search campaign setup that is easier to optimize and report on. I’ve worked on Google Ads builds for local lead generation where the real win came from the account structure rather than just turning ads on. For a service business, that means separating intent properly, aligning ad copy with service/location themes, and making sure the reporting highlights what is actually driving enquiries instead of vanity clicks. A small added-value point from my side: I normally review the search terms logic and conversion setup before scaling anything. - Which local service niche is this for? - Do you already have conversion tracking/live landing pages in place, or should I review that too? - How many target locations are you planning to cover in the first campaign build?
$140 AUD in 7 days
7.4
7.4

Hello, I’m Raj Kumar, with 15+ years of experience in Google Ads, PPC, local lead generation, keyword research, conversion tracking, and campaign optimisation. I can structure your local Search campaign around target locations and high-intent service keywords, with tightly themed ad groups, negative keywords, compelling ad copy, and appropriate bidding strategies. I’ll configure conversion tracking, monitor search terms, CTR, CPC, conversion rate and CPL, and continuously optimise based on actual data. You’ll receive clear reporting covering performance, observations, completed work, and next recommendations. Which service and target locations should the campaign focus on initially? Best regards, Raj Kumar
$60 AUD in 30 days
7.3
7.3

Hello, I’m Dilip Kumar, with 12+ years of experience in Digital Marketing, Google Ads and lead generation. I can structure and manage a focused Google Search campaign for your local service business, targeting the specified locations and high-intent local searches. I’ll handle keyword research, location targeting, campaign/ad-group structure, negative keywords, conversion tracking and ad optimisation. I’ll continuously analyse search terms, CTR, CPC, conversions and CPL, making data-driven adjustments and providing clear reports with key observations and recommendations. Best regards, Dilip Kumar MasterRewathi
$75 AUD in 30 days
7.5
7.5

Greetings, I see that you're looking for someone to create a strategic Google Ads campaign tailored for a local service business. To tackle this, I would start by understanding your specific target locations and audience. This foundation is crucial for selecting the right keywords and ensuring the campaign aligns with local search intent. Once the campaign is set up, I would focus on ongoing optimization to enhance performance. I believe in a data-driven approach, so I would provide regular reports on key metrics, along with observations and actionable recommendations. This way, we can adapt our strategy based on what the data reveals. I'm excited about the opportunity to help you connect with your local audience effectively. Best regards, Saba Ehsan
$100 AUD in 2 days
6.8
6.8

Hi, We are an experienced digital marketing service provider with 9+ years of experience in Google Ads, Local SEO, Keyword Research, Campaign Management, and Conversion Tracking. We can build and manage a targeted search campaign for your local service business with a clear focus on relevant local leads and efficient budget use. Our services include: • Campaign structure based on target locations and services • Local keyword research and search-intent analysis • Location, audience and device targeting • Search campaign and ad group setup • Relevant ad copy, assets and negative keywords • Conversion tracking for calls, forms and enquiries • Ongoing bid, keyword, search-term and budget optimization • Google Ads and GA4 performance monitoring • Regular reports with key metrics, observations and recommendations We will focus on qualified local searches rather than broad or irrelevant traffic and continuously refine the campaign based on actual performance data. Our approach is transparent and data-driven, with clear reporting on impressions, clicks, CTR, CPC, conversions and cost per lead. We can start with the campaign structure and keyword research and then move into setup and ongoing optimization. Best regards,
$150 AUD in 30 days
6.8
6.8

Hello, I hope your week is going well. I've set up local search campaigns for service businesses before, and the part that usually decides the outcome isn't the bidding, it's how cleanly the geography and intent are separated. Having built multiple campaigns like this, I've learned that a tight account structure beats clever tactics most days. One recent project was a multi-location home services company. Their budget was bleeding into neighbouring towns they didn't actually serve, so I rebuilt the campaign around location-specific ad groups with radius targeting and negative geo lists, then linked each group to a landing page naming that town. Wasted spend dropped within the first few weeks, and lead quality improved noticeably. For your build, I'd start by mapping your service areas against real search demand, then group keywords so each ad group carries one clear intent and one location. Audience layers and negative keywords go in from day one rather than getting bolted on later. On the reporting side, I'd track calls and form fills, not just clicks, since those are what matter for a local business. Would be good to align on how many locations you're targeting and whether the service offering differs by area, since that shapes the structure early. Could we hop on a short call this week to walk through it? Thank you, Animesh
$140 AUD in 7 days
6.9
6.9

For a local service business, the biggest issue is usually not getting impressions — it’s paying for searches that are nearby but not actually qualified. I’d build the campaign around your priority locations and service intent, with a cleaner keyword structure, targeting controls, and negative keyword planning so the budget goes toward people more likely to convert. I’ve handled search campaign setups and optimization work where local relevance was the key driver: service-area segmentation, match-type control, ad copy alignment, and practical reporting that shows what to scale or cut. If the foundation is set correctly, the later optimization becomes much more efficient. I can also include a quick review of ad extensions/relevant assets if they haven’t been set properly yet. - Are you targeting one service or multiple services in this campaign? - Which locations are your highest-priority areas? - Will you need only setup, or do you want optimization/reporting for an initial period after launch as well?
$130 AUD in 5 days
6.7
6.7

Warm Hello! I can structure a focused local search campaign around your target locations and search intent, then continuously optimize it using real performance data rather than assumptions. I have over 9 years of experience in this field. Here's how I can help: • Build campaigns and ad groups around locations, services, and local search intent • Research high-intent keywords, negatives, match types, and audience signals • Configure conversion tracking and align campaigns with your lead-generation goals • Monitor search terms, CTR, CPC, conversions, and lead quality for ongoing optimization • Provide clear reports with actionable observations and next-step recommendations Which local service and geographic areas are you targeting? Do you already have conversion tracking and an existing Google Ads account, or should I set everything up from scratch?
$140 AUD in 7 days
5.6
5.6

Dear Andrea, I am confident in delivering a strategically structured Google Ads search campaign tailored specifically for your local service business. With over 8 years of experience in digital marketing, including hands-on expertise in Google Ads campaign creation, keyword research, and local search intent targeting, I will design a campaign architecture focused on your specified locations and audience segments. My approach includes comprehensive keyword and targeting setup aligned with local search behavior to maximize relevant traffic and conversions. I emphasize continuous data-driven optimization to enhance campaign performance and provide detailed reporting on key metrics, insights, and actionable recommendations to ensure sustained growth and ROI. I look forward to discussing your goals further and creating a results-oriented campaign that elevates your local presence effectively within your budget. Best regards, Firoz
$250 AUD in 7 days
6.0
6.0

Hi, You need more than a basic Google Search campaign, you need the account structured around local search intent and the specific locations you want to reach. I can build the campaign around your target areas, including keyword research, location targeting, campaign/ad-group structure, negative keywords, ad copy and conversion tracking. Once live, I’ll monitor search terms, CTR, CPC, conversions and cost per result, then make data-driven adjustments to improve performance. My approach is research → structure → launch → measure → optimise, with a focus on qualified local leads rather than unnecessary traffic. My experience includes Google Ads, keyword research, local SEO, audience targeting, GA4/GTM, conversion tracking and campaign optimisation. I can also provide concise reports covering key metrics, observations, changes made and recommended next steps. I’m ready to review your target locations and business services and build the campaign accordingly. Best regards, Aklima Khatun
$50 AUD in 7 days
5.1
5.1

Hi, I can deliver exactly what you are looking for: a strategically structured local search campaign built around your target locations and audience. What I'll provide: Campaign Structure Built around your specified target locations and audience, with campaigns and ad groups segmented by location rather than lumped together, so budget follows demand and performance can be read clearly per area Keyword and Targeting Setup Keywords and targeting aligned with local search intent, covering both service terms and location-modified queries, with negative keywords applied to strip out irrelevant traffic Ongoing Optimisation Continuous refinement of bids, budgets, targeting, and ad copy based on performance data rather than assumptions Reporting Clear visibility on key metrics, observations, and recommendations, with the reasoning behind each adjustment so you can see what's working and why Data-Driven Approach Every decision tied back to what the numbers show, whether that's cost per lead, click-through rate, or conversion volume by location Looking forward to working with you! Thanks.
$50 AUD in 7 days
5.1
5.1

Hello there! My name is Baboosha, and I’m a Google Ads specialist with 7+ years of experience managing Search campaigns, local lead generation, keyword research, conversion tracking, and performance optimization. I understand you need a strategic Search campaign built specifically around local search intent and target locations. How I Can Help You: ✅ Campaign Structure – Build a clean, scalable Search campaign structure based on your services, target locations, and business objectives. ✅ Keyword Research – Identify high-intent local keywords, refine match types, and create a strong negative keyword list to reduce irrelevant clicks. ✅ Geo-Targeting – Configure precise location targeting and relevant audience settings to reach users within your target service areas. ✅ Ad Copy & Assets – Create compelling, location-relevant ads and assets focused on generating qualified enquiries. ✅ Conversion Tracking – Set up and verify Google Ads/GTM conversion tracking for forms, calls, or other key lead actions. ✅ Reporting – Provide clear reports covering key metrics, observations, issues, and actionable recommendations. My approach is data-driven and focused on generating qualified local leads rather than simply increasing traffic. I’m ready to start with the research and campaign structure and build from there. Best regards, Baboosha
$80 AUD in 30 days
5.2
5.2

Hello, I can help manage and optimize your Google Ads campaigns to improve visibility, generate quality leads, and achieve better results from your advertising budget. With 8+ years of experience in digital marketing, I specialize in Google Ads campaign setup, management, optimization, and performance tracking for lead generation and sales. 1. My expertise includes: • Google Search, Display, YouTube & Performance Max Campaigns • Keyword Research & Search Term Analysis • Ad Copy & Conversion-Focused Campaign Setup • Audience Targeting & Remarketing • Conversion Tracking with GA4 & Google Tag Manager • Bid, Budget & Quality Score Optimization • CTR, CPC, CPL, CPA & ROAS Analysis • Regular Performance Monitoring & Optimization 2. AI Marketing: I also optimize digital marketing strategies for AI-powered search and answer platforms, helping businesses improve their online visibility and become more discoverable through AI-generated search results. I focus on reducing wasted ad spend, improving campaign performance, and bringing more relevant traffic, leads, and conversions. Let’s connect and discuss your Google Ads goals and how I can help improve your campaign performance. Best regards, Raghav RB,
$150 AUD in 30 days
4.9
4.9

Search campaigns for local services usually underperform when the account isn’t built around real local intent. The goal here should be to separate high-intent searches from vague traffic, control where ads show, and set the campaign up so optimisation decisions are based on usable data rather than guesswork. I’ve worked on PPC setups where location layering, keyword filtering, and ad relevance made the difference between expensive clicks and qualified enquiries. For this kind of project, I’d focus first on campaign structure, targeting logic, and clean reporting so the next optimisation steps are obvious. A few things I’d want to confirm: - What service are you promoting, and do you have priority locations or equal coverage across all areas? - Are branded and competitor terms part of the plan, or should the campaign stay strictly non-branded? - Would you like recommendations on ad copy and extensions as part of the setup as well?
$140 AUD in 7 days
4.4
4.4

Hello sir, I hope you're having a great day. With 7+ years of experience managing Google Ads, I can help you create and optimize campaigns that generate qualified leads, increase sales, and maximize your return on investment. Google Ads Case Study: https://www.freelancer.com/portfolio-items/11363813-shopping-ads-campaign-optimization https://www.freelancer.com/portfolio-items/11105384-manglamgroupcom-ppc-case-study Complete Google Ads Management ✔ Business & Competitor Analysis ✔ Keyword Research & Campaign Strategy ✔ Search, Shopping, Performance Max & Display Campaigns ✔ Responsive Search Ads & Ad Assets ✔ Audience, Location & Device Targeting ✔ Bid & Budget Optimization ✔ Search Term Analysis & Negative Keywords ✔ Google Ads Conversion Tracking ✔ GA4 & GTM Setup ✔ Enhanced Conversions & Event Tracking ✔ Ongoing Campaign Optimization & Monthly Reporting I'd love to learn more about your project and help you achieve the best possible results. Regards, Gclick Web Tech
$30 AUD in 30 days
4.4
4.4

Good day! We’re a team of 62 professionals with 9+ years of experience, specializing in local search campaigns, keyword targeting, campaign structuring, and performance optimisation for service businesses. Here we can help with - • Build campaign structure around your target locations and service areas • Research high-intent local keywords and organise targeted ad groups • Configure location, audience, search-term, and negative-keyword targeting • Monitor conversions, CTR, CPC, and lead quality for optimisation • Continuously refine bids, keywords, ads, and targeting based on performance data • Provide clear reporting with observations and actionable recommendations Which locations, services, and conversion actions should the campaign prioritise?
$140 AUD in 7 days
4.5
4.5

Hello, Looking for a Google Ads expert to drive high-quality traffic or sales or generate leads? We create and manage high-performing ad campaigns that deliver real results. With 10+ years of experience, we specialize in maximizing ROI and ensuring every dollar spent brings measurable success. How We Work: ✔ Campaign Setup & Optimization – Creating highly targeted ad campaigns. ✔ Keyword Research & Bidding Strategy – Selecting the best keywords for maximum conversions. ✔ Ad Copy & Extensions – Crafting compelling ads that drive clicks and leads. ✔ Performance Tracking & Reporting – Regular updates on clicks, conversions, and ROI. ✔ A/B Testing & Continuous Improvements – Optimizing ads for better performance. We don’t run random ads—we create data-driven strategies that bring real business growth. Let’s discuss how we can help you get the best results with Google Ads. Send a message now! Best Regards, NextStep Web Technology
$150 AUD in 30 days
4.5
4.5

Hi, If your goal is qualified leads rather than just traffic, I can help. I have 8+ years of Google Ads experience working with service businesses, lead generation and eCommerce. One recent campaign example delivered: 51 conversions | $1.7K spend | $33.35 cost/conversion For your project, I would: • Audit the current campaign • Review search terms and negative keywords • Separate high-intent keywords • Improve match-type strategy • Rewrite/test Responsive Search Ads • Review location and audience targeting • Check conversion tracking • Optimize bidding and budget • Monitor CPL and lead quality • Scale the campaigns that prove profitable I also check whether Google is actually tracking real leads correctly instead of counting unnecessary clicks or page actions as conversions. My approach is simple: Data → Find the problem → Fix it → Test → Measure → Scale If you share your current account performance, I can quickly identify where I would start.
$50 AUD in 30 days
4.4
4.4

Auckland, New Zealand
Payment method verified
Member since Jan 17, 2017
$17 NZD
$14-30 NZD
$30-250 AUD
$250-750 AUD
$30-250 AUD
$3000-5000 USD
₹750-1250 INR / hour
€250-750 EUR
$14-100 NZD
₹1500-12500 INR
£10-15 GBP / hour
$100-150 AUD
$30-250 CAD
₹12500-37500 INR
$180-230 USD
₹1500-12500 INR
£3000-5000 GBP
₹600-1500 INR
₹750-1250 INR / hour
₹1500-12500 INR
$250-750 AUD
₹600-1500 INR
₹1500-12500 INR
₹1500-12500 INR
£20-250 GBP