Raven S. Garrido
July 03, 2018
ASSISTANT STRATEGY OUTLINE
Hi,
I am optimistic that we can improve your online presence and engagement that will lead to the increase in your sales. I suggest, we focus first on Social Media Marketing. Right below, I outlined a specific plan we can bust out in 30 days’ time.
Through these strategies, we can attain the following objectives:
1. Increase subscriber, increase leads, resulting to more sales.
2. Active online presence.
3. Bring more value to your existing customers by sending them contents that they can
consume and will educate them more about our products.
CAMPAIGN FOCUS
Maybe your social media postings were not that consistent and there weren’t a lot of people engaging on the page so we really need to create contents that will attract and make potential clients engage byposting articles/ videos /quotes and other related topic.
THE STRATEGY
1. Create social media audit of the overview of the insights including the page likes,
reach, and post engagements, profile pic and cover photo etc. for future reference
and comparison.
2. Next is to discuss with you the results of my audit then and finalize your branding ( font
size, font color, your own voice ).
3. Optimize the page by updating the descriptions of the profile picture and cover
photo (SEO purpose).
4. Based on our further discussion – I will research on the possible articles, quotes, videos,
memes, etc for content curation
5. For us to