Manage ,optimize and execute all real-time bidding ,programmatically traded display, mobile ,video advertising campaign.
• Manage key relationships with the programmatic advertising agencies & inventory publishers
• Optimize display campaigns in DSP and various other platforms (including social)
• Highly numerate ,working with data using consistent logic rationally and objectivity to drive decisions.
• Established tracking, remarketing, customer journey best practices based on data points in conjunction with business intelligence.
• Evaluating statically data assessing competitors strategies