Sean C.

Hello, Sean here. I'm a marketing consultant from New York. I would usually write a more general pitch but in this case, I think that this could be a perfect fit. I've been "swimming" in the coffee world for the past five years. From spending a lot of time in coffeeshops, getting to know people in the industry to even branding one coffee business (attaching), I'm already relatively familiar with the product and the market. Needless to say I love this space and I think I can bring real value to the table. More in particular, I would suggest starting with strategy to distinguish you from the crowd and communicate a clear (and unique) message to a specific audience. The problem is that this is a highly saturated market. I see many brands both in coffeeshops and in stores. Some are different enough to be noticed but the rest are just competing for attention among themselves. So the first order of business would be finding a market need/ want/ or 'might want' and positioning a brand to be noticed. Everything else stems out of that core. The brand identity, the website and design and even the distribution strategy. There's a lot more I could, and would, love to go into if you decide to reply to this message. A little about me and what I do: For the past seven years I've been helping startups and small businesses find a unique voice, develop a strategy and tell a story that connects with the optimal audience. Along with my team, I can offer the full spectrum of marketing services. From branding to development and management. What sets my offer apart: a) Customer empathy b) Originality c) Simplicity that comes from structure d) Attention to detail Other sellers may be selling to you. I sell to your customers. Feel free to reach out if you have any questions, and/ or if you would like to discuss the details of the project. Cheers, S.