Kenneth K.

PROFICIENCIES I've spent the last 14 years designing, implementing and maintaining sem/seo/social media campaigns working on projects ranging from Fortune 500 companies to local dentists... and every level in between. My strongest area --where most of my experiences has been-- is evaluating a client's "web presence" or "potential web presence" and determining what needs to be done to turn the Internet into an online leads and/or sales generation tool for them. EXPERIENCE - Keyword Research (recommend keywords based on relevancy, popularity and marketability) - Website Optimization (redesign existing webpages to increase chances they're found in search engines) - Landing Pages (create specially designed webpages used for converting visitors into customers) - Link Development (developed link building strategy via articles, press releases, strategic submissions, etc.) - Local Search Marketing (enabled client to be found when local searching using mobile devices) - Web Analytics (track and report on the rankings of existing keywords and recommend new ones) - Pay-Per-Click Management (design, implement, maximize and maintain PPC accounts) - Social Media Marketing (design, implement & maintain accounts in Facebook, Twitter, etc.) - Blog Management (create, write and maintain blogs relevant to client's business) - Dreamweaver Web Development Software User