Project Tittle: Promoting Valentino Online Stores
Business: Valentino Online Stores: (three sites)
Duration: 6 months (January – June 2012)
Main Objective: Increase online sales up to 100% the next 6 months
Main Activity: PROMOTION - PROMOTION - PROMOTION
Project Description:
Valentino Online Store focuses on selling a variety of products in three different sites:
The different products we sell in these three sites are:
- African Beauty Products: lotion, oil, cream, gel, soap
- World Beauty Products: lotion, oil, cream, gel, soap
- African dried foods: rice, fufu/flour, pounded yam, Sahara products, smoked fishes,
African cake, Sardines, chips, seeds, milk/chocolate powder, couscous, African peanuts,
Palm oil, maggi, etc
- African music
- African movies
- Online phone cards
- Ganoderma coffee: black coffee, Latte coffee, Mocha coffee, hot chocolate, Organic tea,
King coffee, Café supreme, Blue Mountain Brew coffee, Ganoderma capsules, Ganoderma
soap and toothpaste
- Apparels & shoes: T-shirts women and man, hoodies, socks, shoes,
- Perfume, Fragrances,
- Jewellery
- Video games
Goal of the Project
Drive traffic to our sites to increase sales up to 100% by the end of January 2012 and maintain the promotion the next six months until June 2012.
Work to Do
 Freelancer should bring a comprehensive proposal including (EO, Social networks: Facebook, Twitter, Youtube, backlinks, book marking sites, directories, articles, etc.) to bring our sites on top of search engines and drive traffic to our sites. The promotion comprehensive plan of the freelancer should be able to have immediate impact and increase our online sales by January 2012. This is crucial to our online business.
 Promotion of our online store on all social networks Facebook , Twitter, Youtube, MySpace, etc, by bringing more fans, driving traffic, transforming those fans to real customers
 The promotion comprehensive plan of the freelancer should focus on promoting our online store on EBay, Craig list, Amazon, and other major online store where our store can be visible to drive traffic and increase sales
 The promotion comprehensive plan of the freelancer should include 5 blogs where our business will be promoted and where some articles will be uploaded to drive traffic to our sites.
 The freelancer should add any other suggestions, any other strategies making his proposal more efficient and helpful to reach our main goal which is to drive traffic to our sites and increase sales.
Duration of the Project
This project will have two phases:
Phase 1: Implementing the Promotion comprehensive plan to drive traffic to our sites and increase sales. This phase should last just few days in January.
Phase 2: Maintaining the promotion comprehensive plan the next six months until June 2012
To keep our sites atop of the search engines and maintain and increase traffic to our sites and increase sales up to 100%.
Conclusion
We can’t give the details or specifics of the promotion comprehensive plan needed to promote our online stores to drive traffic and increase sales. It is the responsibility of the freelancer bidding to bring to the table a detailed comprehensive promotion plan helping us to reach our main goal: DRIVE TRAFFIC => TO INCREASE SALES.