Client would like to conduct a meaningful research exercise into people's experiences with the real estate industry, answering some questions including:
what is the most recognized real estate brand in SA?
what is the most trusted real estate brand in SA?
what do people think about real estate agents? Does this vary when looking at sales vs rental agents?
what real estate services/ acts do buyers/ sellers/ tenants/ landlords value?
what gripes/ pain points do buyers/ sellers/ tenants/ landlords regularly experience?
what fears do buyers/ sellers/ tenants/ landlords regularly experience?
Know anyone who can help with this?