Mohan M.

Hello Professionals, I'm an email marketing specialist in Chennai. Currently, I working as Email marketing Team Lead in reputed IT firm in Chennai. I have 10 years of experience in email marketing. I successfully controlled many projects for my company. Here's my day to day 1. Monitoring the email accounts and it's reputation. 2. Checking IP address reputation using MX toolbox. 3. Rotating IP addresses in the weekly basis to avoid blacklisting and spam complaints. 4. Monitoring email templates and it's performances. 5. AB Testing for email templates. 6. Check bounce reason and classifying it based on the reason. 7. Develop email templates with help of Artificial Intelligence. 8. Increase delivery rate, Decrease bounce rate. 9. Reduce deliverability issue 10. Run seasonal campaigns to bring more customer. 11. Checking SPF, DKIM records