I am a performance marketer with over 7 years of experience. I am a consultant in the paid digital space, including SEM, Paid Social, and Display/Programmatic. I am fluent in Italian, English, German, and Spanish.
I have been managing performance campaigns across a range of clients, providing strategy, budgeting, analysis, optimization, tracking implementation, and reporting of campaigns across some of Europe and Australia's most well-known brands.
Skills:
• Performance/Acquisition and Branding Campaigns
• Paid search (AdWords, Bing) Text, Mobile, APP Installs, PLAs
• Display & Programmatic (Mediamath, AppNexus, DV360, GDN)
• Native Advertising (Taboola, Outbrain)
• Media trading and media buying
• Social Media Advertising (FB, Linkedin)
• Audio and video campaigns Spotify campaigns (programmatic and direct buying)
• Video campaigns (Youtube & programmatic buying)
• Mobile Advertising & app installs
• Tracking implementation (GA, GTM) LAL, Retargeting
• B2B / Lead generation